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Plans and pricing

Your own account's figures are free, for good. The Planner, the Inbox and the full What works report come with a paid plan, seven days free.

Updated 30 September 2026

Free

£0 for good
One Bluesky account's figures
Start free

Personal

£2 a month
or £20 a year, two months free
One Bluesky account
Start 7 days free

Solo

£4 a month
or £40 a year, two months free
One Bluesky account
Start 7 days free

DuoMost chosen

£7 a month
or £70 a year, two months free
Two Bluesky accounts
Start 7 days free

Studio

£12 a month
or £120 a year, two months free
Five Bluesky accounts
Start 7 days free

Prices include VAT. A card is needed to start a trial and is charged on day 8 unless you cancel before then; we email you on day 5. Extra accounts on Duo and Studio are £2.50 a month each. Cancel in one click; a cancelled plan runs to the end of the period you paid for.

What each plan has

FreePersonalSoloDuoStudio
Bluesky accounts11125
Today, Growth and Reachyesyesyesyesyes
Morning recapyesyesyesyesyes
What works reporttop linein fullin fullin fullin full
Best hours to postnoyesyesyesyes
Inbox: replies, mentions, quotes and DMscount onlyanswered in placeanswered in placeanswered in placeanswered in place
Hashtag tableyesyes, with suggestionsyes, with suggestionsyes, with suggestionsyes, with suggestions
Link page, clicks counted per linkyesyesyesyesyes
Tracked short links in postsnonoyesyesyes
The Plannernopreviewpreview60 posts waiting per account, video, sharing between accounts300 posts waiting per account, bulk import, every free time kept full
Best posts back on their ownnonono530
Team seats with approvalsnonononofive
Works with Claudenonoyesyesyes
Assist (optional, off by default)noup to Gentleup to Growthup to Maximumup to Maximum

Paid plans can also switch on Assist, which likes, reposts and follows in your topics at a paced, capped rate inside the hours you choose. It is off until you turn it on. Its caps and rules are on how Updrift behaves.

The Planner

Write when you have a moment; it goes out when your followers are there. Your best hours come from your own posts, each one's first day measured by the hour it went out. Add a post to the queue and it takes the next free hour that works for your account. Up to four images with alt text, a video, or a long post split into a thread with its hashtags on the first post. Your best posts from the last year come back on their own, spaced so they never crowd your feed. Studio loads a month from a CSV and a zip of images and keeps every free posting time full. On a Duo or Studio trial the Planner schedules 5 posts; video and sharing between accounts open with your first payment.

The Inbox

Replies, mentions, quotes and, when you allow it, direct messages, oldest unanswered first, answered in place. Free shows how many are waiting. On Studio a writer's reply waits for an approver before it goes out.

Teams

Studio has five seats. A Writer drafts posts and replies; an Approver says yes before anything goes out, and reads Growth. Neither can change a setting, connect an account or see billing.

Trial and billing questions

Try the Planner free for 7 days.

A card to start, charged on day 8 unless you cancel, from £4 a month. Your stats are free either way.